Research and Planning Blog

Hi again!

    For my research on the commercial project, I just wanted to have an idea of what I should put in my commercial. I looked up some inspiration and not much came up. However, there were still plenty of videos on other types of commercials that were from AICE Media. So, with a general consensus of knowing what I wanted to do, I  then began working on planning.

    I first began choosing a song for background music. Because this is a commercial about myself, I wanted it to be a song I already know and enjoy. I looked on Spotify for what I thought would fit the commercial. I ended up choosing "There She Goes" by the La's. I did this because it's one of my favorite songs, and I feel like it fits the theme.

    I chose the pictures in the commercial because I felt like they were the best ones to portray whatever topic I was showing at the time. For example, when talking about soccer, I showed some pictures of myself, my team, and a few of my favorite players. Having multiple pictures to describe a certain thing about me felt like the best approach, rather than just picking one for every topic.

    Some of the videos I put in were put there because I thought it would be better for the viewer to understand and see whatever was being discussed. Photos are great for showing, but the videos were put in for experience. Sometimes I did both videos and pictures, and other times just videos. I did this for some diversity so that everything didn't always look the same. In the end, I think that the research and planning went very nicely, and it was a lot of fun as well!